--- title: Insights | Edyta Jordan - Award-winning Designer turned Salesforce Developer & Full-Stack Engineer description: All of my long-form thoughts on programming, leadership, product design, and more. image: https://edytajordan.com/hubfs/Portfolio/insights-hero.jpg --- [Skip to main content (Press Enter)](https://edytajordan.com/insights/page/1#main) [I am now spotlighted by HubSpot! - Learn More](https://cta-service-cms2.hubspot.com/web-interactives/public/v1/track/redirect?encryptedPayload=AVxigLKcDrOAN0E%2F%2Fx%2FUuuwGc13Rw7Q98fFlSlIW6I%2BQYR8kX32djISBaFImxngX1T0bs6C05FEXOtlRZO7V5EczHjsNXOd4tfNF8AJVzBaH01cqdeWDcXwArMP2N9dVr0jTLGuTrvsK2ZVt%2BqpDv0fW06XWiS7%2FqaTjrF%2BV%2FLP9lIJZA5nA5G9BnKSIcG4GOuGoK%2BHtBQxKZqqG7akE0dwXlAd0cV%2BuoYYzftBTY8LdpQZtdo7rkGydE%2FwamfJRJLUHDLPNdw%3D%3D&webInteractiveContentId=188859843856&portalId=47294496) [Portfolio.](https://edytajordan.com/portfolio) [Resume.](https://edytajordan.com/resume) [Insights.](https://edytajordan.com/insights) [Contact.](https://edytajordan.com/contact) Let's connect - - - - - - [\](https://edytajordan.com/) # Insights. ## Where curiosity meets knowledge, offering fresh perspectives and thought-provoking ideas ![Astro - Salesforce Character](https://edytajordan.com/hubfs/Insights/Astro-Salesforce-500x500.jpg) Featured Article # Unlocking Salesforce Success: My Go-To Learning Tools Want to elevate your Salesforce skills quickly? I’m sharing my go-to learning tools that helped me master the platform. Whether you're just starting out or looking to sharpen your expertise, these resources will fast-track your journey to Salesforce success. [Get Tools](https://edytajordan.com/insights/my-go-to-learning-salesforce-tools) ---  Illustration - Salesforce Character: [Astro - Your guide to Salesforce](https://www.salesforce.com/blog/meet-trailhead-characters-blog/#h-meet-astro-your-guide-to-salesforce) ## From the blog. Learn how to grow your business with our expert advice. Filter Blog Posts [Accessibility](https://edytajordan.com/insights/tag/accessibility#blogPosts) [Agentforce](https://edytajordan.com/insights/tag/agentforce#blogPosts) [Agentic AI](https://edytajordan.com/insights/tag/agentic-ai#blogPosts) [AI](https://edytajordan.com/insights/tag/ai#blogPosts) [Analytics](https://edytajordan.com/insights/tag/analytics#blogPosts) [CRM](https://edytajordan.com/insights/tag/crm#blogPosts) [HubSpot](https://edytajordan.com/insights/tag/hubspot#blogPosts) [Just Fun!](https://edytajordan.com/insights/tag/just-fun#blogPosts) [Machine Learning](https://edytajordan.com/insights/tag/machine-learning#blogPosts) [Marketo](https://edytajordan.com/insights/tag/marketo#blogPosts) [MarTech](https://edytajordan.com/insights/tag/martech#blogPosts) [News](https://edytajordan.com/insights/tag/news#blogPosts) [Python](https://edytajordan.com/insights/tag/python#blogPosts) [Quick Tips](https://edytajordan.com/insights/tag/quick-tips#blogPosts) [Salesforce](https://edytajordan.com/insights/tag/salesforce#blogPosts) [TDX](https://edytajordan.com/insights/tag/tdx#blogPosts) [Web Development](https://edytajordan.com/insights/tag/web-development#blogPosts) [WordPress](https://edytajordan.com/insights/tag/wordpress#blogPosts) Sep 29, 2025 [MarTech](https://edytajordan.com/insights/tag/martech#blogPosts) [AI](https://edytajordan.com/insights/tag/ai#blogPosts) [Agentic AI](https://edytajordan.com/insights/tag/agentic-ai#blogPosts) [Machine Learning](https://edytajordan.com/insights/tag/machine-learning#blogPosts) [Python](https://edytajordan.com/insights/tag/python#blogPosts) ### [Generative AI, Machine Learning, and Business Transformation At the beginning of the year, I decided to take a deep dive into the evolving world of Generative AI... Read full story →](https://edytajordan.com/insights/generative-ai-in-business-transformation) Apr 5, 2025 [Salesforce](https://edytajordan.com/insights/tag/salesforce#blogPosts) [AI](https://edytajordan.com/insights/tag/ai#blogPosts) [Agentforce](https://edytajordan.com/insights/tag/agentforce#blogPosts) [TDX](https://edytajordan.com/insights/tag/tdx#blogPosts) ### [Agentforce is what AI was meant to be. Inside #TDX25 TDX (TrailblazerDX), where DX stands for Developer's Experience, is Salesforce's conference designed... Read full story →](https://edytajordan.com/insights/agentforce-is-what-ai-was-meant-to-be-inside-tdx25) Apr 5, 2025 [Salesforce](https://edytajordan.com/insights/tag/salesforce#blogPosts) [AI](https://edytajordan.com/insights/tag/ai#blogPosts) [Agentforce](https://edytajordan.com/insights/tag/agentforce#blogPosts) ### [Understanding Digital Labor: How to Leverage It in Salesforce Agentic AI is creating a Digital Labor Revolution In today’s rapidly evolving business landscape, te... Read full story →](https://edytajordan.com/insights/understanding-digital-labor-how-to-leverage-it-in-salesforce) Jan 14, 2025 [MarTech](https://edytajordan.com/insights/tag/martech#blogPosts) [HubSpot](https://edytajordan.com/insights/tag/hubspot#blogPosts) [CRM](https://edytajordan.com/insights/tag/crm#blogPosts) ### [Thrilled to Be Featured on CMD’s Blog: Make Your Website Work Smarter With CRM + Custom Design I’m incredibly excited to share some amazing news—I’ve been featured on CMD’s blog! 🎉 This is such ... Read full story →](https://edytajordan.com/insights/edyta-jordan-featured-by-cmd-agency) Dec 20, 2024 [MarTech](https://edytajordan.com/insights/tag/martech#blogPosts) [HubSpot](https://edytajordan.com/insights/tag/hubspot#blogPosts) ### [Code creatively, build brilliantly and be spotlighted by HubSpot! I’m thrilled to share some incredible news – I’ve been spotlighted by HubSpot’s Inspire Hub! As a Hu... Read full story →](https://edytajordan.com/insights/code-creatively-build-brilliantly-and-be-spotlighted-by-hubspot) Nov 21, 2024 [Salesforce](https://edytajordan.com/insights/tag/salesforce#blogPosts) [AI](https://edytajordan.com/insights/tag/ai#blogPosts) [Agentforce](https://edytajordan.com/insights/tag/agentforce#blogPosts) ### [Exploring AI with Salesforce I’m beyond excited to share some fantastic news: I’ve officially earned my Salesforce Certified Agen... Read full story →](https://edytajordan.com/insights/exploring-ai-with-salesforce-my-journey-to-certification) Aug 1, 2024 [MarTech](https://edytajordan.com/insights/tag/martech#blogPosts) [Marketo](https://edytajordan.com/insights/tag/marketo#blogPosts) ### [Edyta Jordan awarded Adobe Marketo Expert Certification I'm thrilled to announce that I've achieved the Adobe Marketo Expert certification. This accomplishm... Read full story →](https://edytajordan.com/insights/edyta-jordan-awarded-marketo-certified-expert-certification) Sep 29, 2023 [Web Development](https://edytajordan.com/insights/tag/web-development#blogPosts) ### [Unlock Digital Excellence with Drupal! As a Web Developer and Software Engineer, my journey with Drupal has been nothing short of exhilarat... Read full story →](https://edytajordan.com/insights/unveiling-the-power-of-drupal) Jul 28, 2023 [MarTech](https://edytajordan.com/insights/tag/martech#blogPosts) [HubSpot](https://edytajordan.com/insights/tag/hubspot#blogPosts) ### [Edyta Jordan now certified by HubSpot! I am pleased to announce that I am now certified by HubSpot with multiple certifications: Read full story →](https://edytajordan.com/insights/edyta-jordan-now-certified-by-hubspot) Jul 20, 2023 [Web Development](https://edytajordan.com/insights/tag/web-development#blogPosts) [Accessibility](https://edytajordan.com/insights/tag/accessibility#blogPosts) ### [Edyta Jordan now certified by W3C Web Accessibility Initiative (WAI) I am pleased to announce that I am now certified by W3C Web Accessibility Initiative (WAI)! As acces... Read full story →](https://edytajordan.com/insights/edyta-jordan-now-certified-by-w3c-web-accessibility-initiative-wai) Feb 17, 2023 [Web Development](https://edytajordan.com/insights/tag/web-development#blogPosts) [Accessibility](https://edytajordan.com/insights/tag/accessibility#blogPosts) ### [Breaking Down Barriers: The Importance of Web Accessibility for All Users UPDATE 07/20/2023 - I am now certified by the W3C Web Accessibility Initiative (WAI). Website access... Read full story →](https://edytajordan.com/insights/breaking-down-barriers-the-importance-of-web-accessibility-for-all-users) Jul 5, 2022 [MarTech](https://edytajordan.com/insights/tag/martech#blogPosts) [Salesforce](https://edytajordan.com/insights/tag/salesforce#blogPosts) ### [Edyta Jordan awarded Salesforce Developer Certification I am pleased to announce that I have been awarded a Salesforce JavaScript Developer Certification. Read full story →](https://edytajordan.com/insights/edyta-jordan-awarded-salesforce-developer-certification) First Prev [1](https://edytajordan.com/insights#blogPosts) [2](https://edytajordan.com/insights/page/2#blogPosts) [3](https://edytajordan.com/insights/page/3#blogPosts) [Next](https://edytajordan.com/insights/page/2#blogPosts) [Last](https://edytajordan.com/insights/page/3#blogPosts) Let's Do Something Amazing. - [![Lead AI Revolution](https://edytajordan.com/hubfs/Footer%20Slider/AI-Data-Science-Edyta-Jordan.jpg) AI & Machine Learning Generative AI, Machine Learning, and Business Transformation Lead the AI Revolution](https://edytajordan.com/insights/generative-ai-in-business-transformation) - [![TDX25 Recap](https://edytajordan.com/hubfs/Footer%20Slider/edyta-jordan-TDX-2025-recap.png) Salesforce TDX25 Agentforce is what AI was meant to be See Recap](https://edytajordan.com/insights/agentforce-is-what-ai-was-meant-to-be-inside-tdx25) - [![TDX25 Recap](https://edytajordan.com/hubfs/Footer%20Slider/Agentforce-and-digital-labor-edyta-jordan-salesforce.png) Salesforce + Agentforce Agentic AI is creating a Digital Labor Revolution Learn More](https://edytajordan.com/insights/understanding-digital-labor-how-to-leverage-it-in-salesforce) - [![HubSpot by Edyta Jordan](https://edytajordan.com/hubfs/Footer%20Slider/edyta-jordan-spotlighted-by-hubspot.jpg) HubSpot Story time: I am now spotlighted by HubSpot! Check out the story](https://edytajordan.com/insights/code-creatively-build-brilliantly-and-be-spotlighted-by-hubspot) - [![WordPress by Edyta Jordan](https://edytajordan.com/hubfs/Footer%20Slider/edyta-jordan-wordpress.jpg) WordPress Where sleek design meets functionality View Projects](https://edytajordan.com/portfolio?type=WordPress) - [![Web Portfolio by Edyta Jordan](https://edytajordan.com/hubfs/Footer%20Slider/edyta-jordan-web-portfolio.jpg) Portfolio Creativity meets innovation! See my work](https://edytajordan.com/portfolio) - [![HubSpot by Edyta Jordan](https://edytajordan.com/hubfs/Footer%20Slider/edyta-jordan-hubsport-expertise.jpg) HubSpot Get the most out of your CRM Learn How](https://edytajordan.com/insights/edyta-jordan-now-certified-by-hubspot) - [![Government Administration by Edyta Jordan](https://edytajordan.com/hubfs/Footer%20Slider/edyta-jordan-government.jpg) Government Projects that drive innovation and enhance public services View Projects](https://edytajordan.com/portfolio?industry=Government+Administration) # Socials News.. ## Let’s connect — I'll trade you tech tips for memes. 😄💻 - - - - - - Trusted by the world’s most innovative organizations [![Edyta Jordan received a Gold Addy Award from American Advertising Federation](https://edytajordan.com/hs-fs/hubfs/raw_assets/public/edyta-jordan-hubspot-2024/images/logo-cloud/Edyta-Jordan-American-Advertising-Awards.png?width=300&height=208&name=Edyta-Jordan-American-Advertising-Awards.png)](https://edytajordan.com/insights/edyta-jordan-shines-addys-american-advertising-awards) [![Edyta Jordan - HubSpot Certified Professional](https://edytajordan.com/hs-fs/hubfs/raw_assets/public/edyta-jordan-hubspot-2024/images/logo-cloud/Edyta-Jordan-HubSpot-Certified-Professional.png?width=300&height=208&name=Edyta-Jordan-HubSpot-Certified-Professional.png)](https://edytajordan.com/insights/edyta-jordan-now-certified-by-hubspot) [![Edyta Jordan - Marketo Certified Expert](https://edytajordan.com/hs-fs/hubfs/raw_assets/public/edyta-jordan-hubspot-2024/images/logo-cloud/Edyta-Jordan-Marketo-Certified-Professional.png?width=300&height=208&name=Edyta-Jordan-Marketo-Certified-Professional.png)](https://edytajordan.com/insights/edyta-jordan-awarded-marketo-certified-expert-certification) [![Edyta Jordan - Salesforce JavaScript Developer I](https://edytajordan.com/hs-fs/hubfs/raw_assets/public/edyta-jordan-hubspot-2024/images/logo-cloud/Edyta-Jordan-Salesforce-Certified-Professional.png?width=300&height=208&name=Edyta-Jordan-Salesforce-Certified-Professional.png)](https://edytajordan.com/insights/edyta-jordan-awarded-salesforce-developer-certification) [![Edyta Jordan - Web Accessibilty Certification by W3C WAI](https://edytajordan.com/hs-fs/hubfs/raw_assets/public/edyta-jordan-hubspot-2024/images/logo-cloud/Edyta-Jordan-WCAG-WAI-Certified-Professional.png?width=300&height=208&name=Edyta-Jordan-WCAG-WAI-Certified-Professional.png)](https://edytajordan.com/insights/edyta-jordan-now-certified-by-w3c-web-accessibility-initiative-wai) [![Edyta Jordan is Drupal Association Individual Member](https://edytajordan.com/hs-fs/hubfs/raw_assets/public/edyta-jordan-hubspot-2024/images/logo-cloud/Edyta-Jordan-Drupal-Association_Member_Individual.png?width=300&height=208&name=Edyta-Jordan-Drupal-Association_Member_Individual.png)](https://edytajordan.com/insights/unveiling-the-power-of-drupal) All Testimonials ![Testimonial from Melissa O'Keefe - Connection](https://edytajordan.com/hubfs/Melissa-OKeefe-Connection.jpeg) Over the past year, I have had Edyta on my team and would absolutely recommend her. She’s someone you can count on to get things done well and on time, and she brings a great mix of big-picture thinking and attention to detail. Edyta managed multiple projects with moving deadlines and complex integrations. Her knowledge base for my team includes Marketo and Stova, building, executing, and optimizing campaigns in a way that actually drives results. She’s thoughtful in how she approaches her work, asks smart questions, and is always looking for ways to make things better or more efficient. Edyta is also just easy to work with. She collaborates well across teams, communicates clearly, and keeps things moving without a lot of hand-holding. On top of that, she has a positive attitude and is always willing to jump in and help when needed. Any team would be lucky to have her. Melissa O'Keefe - Connection [All Testimonials →](https://edytajordan.com/testimonials) ![Lesley-Taylor-Kempower](https://edytajordan.com/hubfs/Lesley-Taylor-Kempower.jpeg) ![Melissa-OKeefe-Connection](https://edytajordan.com/hubfs/Melissa-OKeefe-Connection.jpeg) ![Sarah-Cocos-BSASoftware](https://edytajordan.com/hubfs/Sarah-Cocos-BSASoftware.jpeg) ![Fiona\_Solliday](https://edytajordan.com/hubfs/Footer-Testimonials/Fiona_Solliday.jpeg) ![Nancy\_Hoffman](https://edytajordan.com/hubfs/Footer-Testimonials/Nancy_Hoffman.jpeg) ![Ed\_Cinefro](https://edytajordan.com/hubfs/Footer-Testimonials/Ed_Cinefro.jpeg) ![Steph\_Bairey](https://edytajordan.com/hubfs/Footer-Testimonials/Steph_Bairey.jpeg) ![gary\_avatar-e1450811716275-150x150](https://edytajordan.com/hubfs/Footer-Testimonials/gary_avatar-e1450811716275-150x150.jpg) ![diana-brown-resize\_1324396450-e1450814924942-150x150](https://edytajordan.com/hubfs/Footer-Testimonials/diana-brown-resize_1324396450-e1450814924942-150x150.jpg) Copyright @ 2026 EDYTA JORDAN™.  All Rights Reserved. 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